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Legends in marketing. Yoram (Jerry) Wind/ series editor, Jagdish N. Sheth ; volume editor, Vithala R. Rao.

by Sheth, Jagdish N., ed | Rao, Vithala R., ed.

Series: (Legends in marketing)Material type: Text Text Publication details: New Delhi: Sage, 2014Availability: Items available for reference: Central Library, Sikkim University Not For Loan (1) Call number: 658.8 SHE/L.

Legends in marketing. Yoram (Jerry) Wind/ series editor, Jagdish N. Sheth ; volume editor, Grorge S. Day.

by Sheth, Jagdish N., ed | Day, George S., ed.

Series: (Legends in marketing)Material type: Text Text Publication details: New Delhi: Sage, 2014Availability: Items available for reference: Central Library, Sikkim University Not For Loan (1) Call number: 658.8 SHE/L.

Consumer behaviour: application in marketing/

by East,Robert.

Material type: Text Text Publication details: Los Angeles: Sage, 2009Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 658.8342 EAS/C.

Economics and consumer behavior / Angus Deaton, John Muellbauer.

by Deaton, Angus.

Material type: Text Text Publication details: Cambridge ; New York : Cambridge University Press, 1980Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 658.834 DEA/E.

The Routledge handbook of consumer behaviour in hospitality and tourism / edited by Saurabh Kumar Dixit

Material type: Text Text Publication details: London: Routledge, 2017Other title: Handbook of consumer behaviour in hospitality and tourism.Availability: Items available for reference: Central Library, Sikkim University Not for loan (1) Call number: 647.94 DIX/R.

Consumption and everyday life/ Mark Paterson.

by Paterson, Mark.

Edition: 2nd ed.Material type: Text Text Publication details: Routledge: London, 2018Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 306.3 PAT/C.

Consumer behaviour/ Leon G. Schiffman, Joseph Wisenblit and S., Ramesh Kumar

by Schiffiman, Leion G | Wisenblit, Joseph | Kumar, S. Ramesh.

Edition: 12th ed. Publication details: Uttar Pradesh: Pearson, 2019Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 656.8342 SCH/C.

Methods in consumer research volume 2/ edited by Gaston Ares.

by Ares, Gaston, ed.

Material type: Text Text Publication details: Elsevier, 2018Online access: Click here to access online Availability: Items available for reference: Central Library, Sikkim University Not for loan (1) .

Methods in consumer research, volume 1/ edited by Gaston Ares.

by Ares, Gaston, ed.

Material type: Text Text Publication details: Elsevier, 2018Online access: Click here to access online Availability: Items available for reference: Central Library, Sikkim University Not for loan (1) .

Predictive analytics : the power to predict who will click, buy, lie, or die / Eric Siegel.

by Siegel, Eric, 1968-.

Material type: Text Text Publication details: Revised and Updated Edition. ; Hoboken : Wiley, 2016Online access: Wiley Online Library Availability: Items available for reference: Central Library, Sikkim University Not for loan (1) .

Economic psychology / edited by Rob Ranyard.

by Ranyard, Rob [editor.].

Series: BPS textbooks in psychology ; 2380Material type: Text Text Publication details: Hoboken : Wiley-Blackwell, 2017Online access: Wiley Online Library Availability: Items available for reference: Central Library, Sikkim University Not for loan (1) .

Consumer behavior/ Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar

by Schiffman, Leon G | Wisenblit, Joseph | Kumar, S. Ramesh.

Edition: 12th ed. Publication details: Uttar Pradesh: Pearson, 2019Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 658.8342 SCH/C.

Consumption and everyday life / Mark Paterson.

by Paterson, Mark.

Edition: 2nd ed.Material type: Text Text Publication details: New York: Routledge, 2018Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 306.3 PAT/C.

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