Winning the mandate : the Indian experience/ (Record no. 200757)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00428nam a2200133Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789351507437 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Department of Social Science |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chakrabarty, Bidyut |
| 245 #0 - TITLE STATEMENT | |
| Title | Winning the mandate : the Indian experience/ |
| Statement of responsibility, etc. | Bidyut Chakrabarty; Sugato Hazra |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | SAGE, |
| Date of publication, distribution, etc. | 2016. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction: Is 2014 election a game changer? --<br/>Trends in election campaign since independence --<br/>Coalition era starts --<br/>The India shining campaign and its failure --<br/>Gujarat riot and the incumbent government --<br/>The top-driven congress campaign for political mobilization --<br/>India against corruption, a campaign builds up --<br/>The leadership-centric election campaign --<br/>The election campaign and the manifest and subtle articulation of political messages --<br/>Assessing the election campaign --<br/>The role of social media in political mobilization --<br/>The unique 2014 national poll in India --<br/>Reinventing political communication-the Modi interlude (?) --<br/>Conclusion : marketizing an ideology-driven dream --<br/>Postscript: The Bihar Assembly election, 2015: revival of coalition dharma. |
| 650 ## - SUBJECT | |
| Keyword | Social Science |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hazra, Sugato |
| 856 ## - ONLINE RESOURCES | |
| url | https://evidya.sagepub.in/library/winning-the-mandate?bookId=3023&siteName=evidya |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | e-Books |
| Home library | Current library | Accession number | Koha item type |
|---|---|---|---|
| Central Library, Sikkim University | Central Library, Sikkim University | E-1981 | e-Books |