Strategic Management and Competitive Advantage-Concepts and Cases
Material type: TextPublication details: New York: PHI Learning Private Limited, 2015Description: 395pISBN: 9781292060088Subject(s): Strategic planning | Industrial management | Business planningDDC classification: 658.4012Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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General Books | Central Library, Sikkim University General Book Section | 658.4012 BAR/S (Browse shelf(Opens below)) | Available | 051265 |
PART I: THE TOOLS OF STRATEGIC ANALYSIS 1. What is Strategy and the Strategic Management Process? 2. Evaluating a Firm's External Environment 3. Evaluating a Firm's Internal Capabilities END-OF-PART I: CASES PC 1-1 PART II: BUSINESS-LEVEL STRATEGIES 4. Cost Leadership 5. Product Differentiation 6. Flexibility and Real Options 7. Collusion END-OF-PART II: CASES PC 2-1 PART III: CORPORATE STRATEGIES 8. Vertical Integration 9. Corporate Diversification 10. Organizing to Implement Corporate Diversification 11. Strategic Alliances 12. Mergers and Acquisitions END-OF-PART III: PC 3-1 Appendix: Analyzing Cases and Preparing for Class Discussions Glossary Company
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