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Advertising and promotion: an integrated marketing communications perspective/ George E. Belch; Michael A. Belch

by Belch, George E.

Edition: 7th Ed.Material type: Text Text Publication details: New Delhi: Tata McGraw Hill Education pvt. ltd, 2010Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 659.1 BEL/A.

Advertising and promotion: an integrated marketing communications perspective/ George E. Belch, Michael A. Belch

by George E. Belch | Michael A. Belch.

Edition: 7th Ed.Material type: Text Text Publication details: New Delhi: Tata McGraw Hill Education pvt. ltd, 2010Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 659.1 BEL/A.

Advertising and promotion: an integrated marketing communications perspective/ George E. Belch; Michael A. Belch

by Belch, George E.

Edition: 7th ed.Material type: Text Text Publication details: New Delhi: Tata McGraw Hill Education Pvt. Ltd, 2010Availability: Not available: Checked out (1).

Advertising & sales promotion / S.H.H. Kazmi, Satish K. Batra.

by Kazmi, S. H. H.

Edition: 3rd Ed.Material type: Text Text Publication details: New Delhi : Excel Books, 2008Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 658.81 KAZ/A.

Advertising & sales promotion / S.H.H. Kazmi, Satish K. Batra.

by Kazmi, S.H.H.

Edition: 3rd ed.Material type: Text Text Publication details: New Delhi: excel books, 2008Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 658.81 KAZ/A.

Advertising and promotion: an integrated marketing communications perspective / George E. Belch.

by Belch, George E.

Edition: 7th ed.Material type: Text Text Publication details: New Delhi: Tata McGraw Hill Education Pvt. Ltd, 2010Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 659.1 BEL/A.

Strategic advertising management/ Larry Percy, John R. Rossiter, Richard Elliott.

by Percy, Larry | Elliott, Richard H | Rossiter, John R.

Edition: 4th ed.Material type: Text Text Publication details: New York: Oxford University Press, 2012Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 659.1 LAR/S.

Religion, media, and the marketplace/ edited by Lynn Schofield Clark.

by Clark, Lynn Schofield, ed.

Material type: Text Text Publication details: New Brunswick, N.J. Rutgers University Press, c2007Online access: Click here to access online Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 201.7 CLA/R.

'Ad'apting to markets: repackaging commercials in Indian languages/ Sunitha Srinivas C.

by C., Sunitha Srinivas.

Material type: Text Text Publication details: New Delhi: SAGE, 2015Online access: Click here to access online Availability: Items available for reference: Central Library, Sikkim University Not for loan (1) .

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