Event planning and management: principles, planning and practice / Ruth Dowson, David Bassett
Material type:
TextPublication details: London, UK ; New York : Kogan Page, 2018Edition: 2nd edDescription: xvi, 345 p. illustrations (black and white) ; 25 cmISBN: 9780749483319Subject(s): Special events -- Management | Special events -- Planning | Special events -- MarketingDDC classification: 394.2 | Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
General Books
|
Central Library, Sikkim University | 394.2 DOW/E (Browse shelf(Opens below)) | Available | 47476 |
Browsing Central Library, Sikkim University shelves Close shelf browser (Hides shelf browser)
First published in Great Britain and the United States in 2015 by Kogan Page Limited. Second edition published in 2018.
Includes bibliographical references and index.
1. Introduction to events 2. Putting event planning into motion 3. Location, location, location! Destination and venue selection for events 4. Developing your events programme and content 5. Understanding site planning essentials for events 6. Site safety and logistics 7. How to build and develop an events team 8. Drawing in the crowds -- promotion and publicity for events 9. Budgeting, finances and procurement for events management 10. A practical guide to managing an event on the day 11. Measuring success -- post-event evaluation and insights 12. Future-proofing your events.
There are no comments on this title.