Consumer Behaviour/

By: Solomon, MichaelMaterial type: TextTextPublication details: Pearson, ISBN: 9781292116754Online resources: Click here to access online
Contents:
Part A Consumers in the Marketplace Part B How Consumers See the World and Themselves Part C Consumers as Decision-Makers Part D European Consumers and Their Social Groups Part E Culture and European Consumers
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Item type Current library Call number Status Date due Barcode Item holds
e-Books e-Books Central Library, Sikkim University
Not for loan E-112
Total holds: 0

Part A Consumers in the Marketplace
Part B How Consumers See the World and Themselves
Part C Consumers as Decision-Makers
Part D European Consumers and Their Social Groups
Part E Culture and European Consumers

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