Consumer Behaviour/
Solomon, Michael
Consumer Behaviour/ - Pearson,
Part A Consumers in the Marketplace
Part B How Consumers See the World and Themselves
Part C Consumers as Decision-Makers
Part D European Consumers and Their Social Groups
Part E Culture and European Consumers
9781292116754
Consumer Behaviour/ - Pearson,
Part A Consumers in the Marketplace
Part B How Consumers See the World and Themselves
Part C Consumers as Decision-Makers
Part D European Consumers and Their Social Groups
Part E Culture and European Consumers
9781292116754