Strategic Communication/ edited by Robert L. Heath and Anne Gregory.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
Contents:
V. 1. Defining strategic communication: groundings, forewarnings, and calls to action
v. 2. Public arena: input, power, converging/diverging voices, and tensions
v. 3. Discursive and dialogic organizations and the stakeholder view: social constructions and functionalist perspectives
v. 4. The future of strategic communication: organizational and societal well-being, influences, measures, and new directions.
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | Item holds |
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Central Library, Sikkim University Reference | Reference Collection | 658.45 HEA/S (Browse shelf(Opens below)) | v.4 | Not For Loan | P41693 |
Total holds: 0
Browsing Central Library, Sikkim University shelves, Shelving location: Reference, Collection: Reference Collection Close shelf browser (Hides shelf browser)
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658.45 HEA/S Strategic communication/ | 658.45 HEA/S Strategic communication/ | 658.45 HEA/S Strategic communication/ | 658.45 HEA/S Strategic Communication/ | 658.477 SIN/D Disaster management/ | 658.477 SIN/D Disaster management/ | 658.477 SIN/D Disaster management/ |
V. 1. Defining strategic communication: groundings, forewarnings, and calls to action
v. 2. Public arena: input, power, converging/diverging voices, and tensions
v. 3. Discursive and dialogic organizations and the stakeholder view: social constructions and functionalist perspectives
v. 4. The future of strategic communication: organizational and societal well-being, influences, measures, and new directions.
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