Media literacy/ Potter, W. James
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TextPublication details: Los Angeles: Sage, 2013Edition: 6th edDescription: 121 pISBN: 9781452206257DDC classification: 302.23 | Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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General Books
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Central Library, Sikkim University General Book Section | 302.23 POT/M (Browse shelf(Opens below)) | Available | P32422 |
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| 302.23 POL/M Media and social inequality: Innovations in community structure research/ | 302.23 POT/D Media studies / | 302.23 POT/M Media literacy/ | 302.23 POT/M Media literacy/ | 302.23 POT/M Media literacy/ | 302.23 QUE/M The media studies reader/ | 302.23 RAJ/T The digitized imagination: Encounters with the virtual world/ |
PART 1. INTRODUCTIONChapter 1: Living in the Message-Saturated WorldChapter 2: Media Literacy Approach
PART 2. AUDIENCEChapter 3: Individual PerspectiveChapter 4: Industry Perspective on AudienceChapter 5: Children as a Special Audience
PART 3. INDUSTRYChapter 6: Development of the Mass Media IndustriesChapter 7: The Economic GameChapter 8: The Current Picture
PART 4. CONTENTChapter 9: Mass Media Content and RealityChapter 10: NewsChapter 11: EntertainmentChapter 12: AdvertisingChapter 13: Interactive Media
PART 5. EFFECTSChapter 14: Proactive Perspective on Media EffectsChapter 15: Broadening Our Perspective on Media Effects
PART 6. CONFRONTING THE ISSUESChapter 16: Who Owns and Controls the Mass Media?Chapter 17: PrivacyChapter 18: PiracyChapter 19: ViolenceChapter 20: Sports
PART 7. THE SPRINGBOARDChapter 21: Personal Strategy for Increasing Media LiteracyChapter 22: Helping Others Increase Media LiteracyAppendix A: Profiles of the Mass Media IndustriesAppendix B: Examples of Mass Media EffectsAppendix C: Contacts
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