Power play: sport, the media, and popular culture/ Raymond Boyle and Richard Haynes

By: Boyle, RaymondContributor(s): Haynes, RichardMaterial type: TextTextPublication details: Edinburg: Edinburg University Press, 2009Edition: 2nd edDescription: ix, 254 p. : ill. ; 24 cmISBN: 9780748635931Subject(s): Sports--Social aspects | Sports--Political aspects | Mass media and sports | Mass media--Social aspectsDDC classification: 070.449796
Contents:
1. Sport, Media and Popular culture: Questions of Theory; 2. All our Yesterdays: A History of Media sport; 3. A Sporting triangle: Television, sport and sponsorship; 4. Power Game: Why sport Matters to Television; 5. Who Wants to Be A Millionaire? Media Sport and Stardom; 6. The Race Game: Media, sport, Race and Ethnicity; 7. For Men who Play to win; 8. Games Across frontiers; 10. Consuming Sport; 11. New Media sport.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
General Books General Books Central Library, Sikkim University
General Book Section
070.449796 BOY/B (Browse shelf(Opens below)) Available P10751
Total holds: 0

1. Sport, Media and Popular culture: Questions of Theory; 2. All our Yesterdays: A History of Media sport; 3. A Sporting triangle: Television, sport and sponsorship; 4. Power Game: Why sport Matters to Television; 5. Who Wants to Be A Millionaire? Media Sport and Stardom; 6. The Race Game: Media, sport, Race and Ethnicity; 7. For Men who Play to win; 8. Games Across frontiers; 10. Consuming Sport; 11. New Media sport.

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