Consumer culture, modernity and identity/ (Record no. 201043)

MARC details
000 -LEADER
fixed length control field 00440nam a2200133Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788132118244
040 ## - CATALOGING SOURCE
Transcribing agency Department of Social Science
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mathur, Nita
245 #0 - TITLE STATEMENT
Title Consumer culture, modernity and identity/
Statement of responsibility, etc. Nita Mathur
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. SAGE,
Date of publication, distribution, etc. 2014.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Cover; Contents; Acknowledgements; Introduction; PART I --<br/>Lifestyle Choices and Construction of Modern Identities; 1 --<br/>The Rich and the Super-rich: Mobility, Consumption and Luxury Lifestyle; 2 --<br/>Shop Talk: Shopping Malls and Their Publics; 3 --<br/>Consumer Agency of Urban Women in India; 4 --<br/>Modernity, Consumer Culture and Construction of Urban Youth Identity in India: A Disembedding Perspective; 5 --<br/>Imagining Identity in the Age of Internet and Communication Technologies; PART II --<br/>Global Markets, Local Needs: Fashion and Advertising. 6 --<br/>Structural Changes Rather than the Influence of Media: People's Encounte rwith Economic Liberalization in India7 --<br/>Fashion, Advertising and Identity in the Consumer Society; 8 --<br/>Cultural Politics of Branding: Promoting 'KamaSutra' in India; 9 --<br/>Shopping for Fashions in Post-socialist Russia; 10 --<br/>Sales Tours or How Czech Seniors Learned to Love Capitalism; PART III --<br/>Subaltern Concerns and Moral Subjectivities; 11 --<br/>Politics of Consumption, Politicsof Justice: The Political Investment of the Consumer; 12 --<br/>Ethical Consumption in the Global Age: Coffee's Promise of a Better World. 13 --<br/>Consumer Culture and Turkish Poor Youth's Identity: Issues of Vulnerability and ExclusionAbout the Editor and Contributors; Index.
650 ## - SUBJECT
Keyword Social Science
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Nita Mathur ed.
856 ## - ONLINE RESOURCES
url https://evidya.sagepub.in/library/consumer-culture,-modernity-and-identity?bookId=2603&siteName=evidya
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type e-Books
Holdings
Home library Current library Accession number Koha item type
Central Library, Sikkim University Central Library, Sikkim University E-2267 e-Books
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