21st century communication: A reference handbook/ (Record no. 159935)

MARC details
000 -LEADER
fixed length control field 00338nam a2200121Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412950305
040 ## - CATALOGING SOURCE
Transcribing agency CUS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.2
Item number EAD/T
245 #0 - TITLE STATEMENT
Title 21st century communication: A reference handbook/
Statement of responsibility, etc. edited by William F. Eadie.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Los Angeles:
Name of publisher, distributor, etc. Sage,
Date of publication, distribution, etc. 2009.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note PART I. The discipline of communication. Communication as an Idea and as an Ideal --<br/>Communication as a Field and as a Discipline --<br/>The Speech Tradition --<br/>The Journalism Tradition. PART II. Approaches to the study of communication. Philosophical Approaches to Communication --<br/>Rhetorical and Textual Approaches to Communication --<br/>Quantitative Approaches to Communication Research --<br/>Qualitative, Ethnographic, and Performative Approaches to Communication --<br/>Critical/Cultural Approaches to Communication --<br/>Feminist Approaches to Communication --<br/>Queer Approaches to Communication. PART III. Key processes of communication. Message Construction and Editing --<br/>Cognition and Information Processing --<br/>Perspective Taking, Adaptation, and Coordination --<br/>Social Construction --<br/>Listening, Understanding, and Misunderstanding --<br/>Performance and Storytelling --<br/>Persuasion and Compliance Gaining --<br/>Identity as Constituted in Communication. PART IV. Forms and types of communication. Conversation, Dialogue, and Discourse --<br/>Interviewing --<br/>Public Speaking --<br/>Deliberation, Debate, and Decision Making --<br/>Conflict Management and Mediation --<br/>Visual Rhetoric --<br/>Memorials and Other Forms of Collective Memory. PART V. Key characteristics of messages. The Interplay of Verbal and Nonverbal Codes --<br/>Rhetorical Style --<br/>Genre --<br/>Dramatic Elements in Messages --<br/>Rhetorical Exigency, Strategy, and Argumentation --<br/>Social Support. PART VI. Key communication relationships. Spouses and Other Intimate Partnerships --<br/>Children, Parents, and Grandparents --<br/>Friends --<br/>Dating and Romantic Partners --<br/>Supervisors, Subordinates, and Coworkers --<br/>Social Groups, Workgroups, and Teams --<br/>Students and Teachers --<br/>Patients, Doctors, and Other Helping Relationships. PART VII. Factors affecting communication. Gender --<br/>Ethnicity --<br/>Sexual Orientation --<br/>Culture --<br/>Risk --<br/>Freedom of Expression --<br/>Globalization. PART VIII. Challenges and opportunities for communication. Ethical and Unethical Communication --<br/>Competent and Incompetent Communication --<br/>Unwanted Communication, Aggression, and Abuse --<br/>Sexual Harassment --<br/>Deception --<br/>Bias. PART IX. Media as communication. Traditional and New Media --<br/>Media Portrayals and Representations --<br/>Media Uses and Gratifications --<br/>Agenda Setting and Framing --<br/>Cultivation and Media Exposure --<br/>Virtual Reality and Presence --<br/>Computer-Mediated Communication --<br/>Group Decision Support Systems --<br/>Media Literacy. PART X. Communication as a profession. Professional Communication Practices. PART XI. Journalism. The Idea of Journalism --<br/>The Changing Nature of 'News' --<br/>Reporting, Story Development, and Editing --<br/>Investigative Journalism --<br/>Magazine and Feature Writing --<br/>Photojournalism --<br/>Broadcast Journalism --<br/>New Media Journalism --<br/>Media Law in the United States --<br/>Journalism Ethics --<br/>International Journalism --<br/>The Business of Journalism. PART XII. Public relations. History and Concepts of Public Relations --<br/>Theories and Effects of Public Relations --<br/>Public Relations Research --<br/>Ethics in Public Relations --<br/>Issues Management --<br/>Campaign Design and Management --<br/>Crisis Communication --<br/>Political Communication --<br/>International Public Relations --<br/>The Business of Public Relations. PART XIII. Advertising. History of Advertising --<br/>Research in Advertising Campaign Design --<br/>Creative Development and Copywriting in Advertising Campaigns --<br/>Media Planning for Advertising Campaigns --<br/>Integrated Marketing Communication --<br/>Social Marketing Campaigns --<br/>International Advertising --<br/>The Business of Advertising. PART XIV. Media management. --<br/>Media Economics and Ownership --<br/>Media Policy and Regulation --<br/>Radio and Television Programming --<br/>Media Convergence.
650 ## - SUBJECT
Keyword Communication
650 ## - SUBJECT
Keyword Mass media.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Eadie, William F., ed.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Full call number Accession number Date last seen Koha item type
        Central Library, Sikkim University Central Library, Sikkim University General Book Section 29/08/2016 302.2 EAD/T P14768 29/08/2016 General Books
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