21st century communication: A reference handbook/ (Record no. 159935)
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000 -LEADER | |
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fixed length control field | 00338nam a2200121Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781412950305 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | CUS |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 302.2 |
Item number | EAD/T |
245 #0 - TITLE STATEMENT | |
Title | 21st century communication: A reference handbook/ |
Statement of responsibility, etc. | edited by William F. Eadie. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Los Angeles: |
Name of publisher, distributor, etc. | Sage, |
Date of publication, distribution, etc. | 2009. |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | PART I. The discipline of communication. Communication as an Idea and as an Ideal --<br/>Communication as a Field and as a Discipline --<br/>The Speech Tradition --<br/>The Journalism Tradition. PART II. Approaches to the study of communication. Philosophical Approaches to Communication --<br/>Rhetorical and Textual Approaches to Communication --<br/>Quantitative Approaches to Communication Research --<br/>Qualitative, Ethnographic, and Performative Approaches to Communication --<br/>Critical/Cultural Approaches to Communication --<br/>Feminist Approaches to Communication --<br/>Queer Approaches to Communication. PART III. Key processes of communication. Message Construction and Editing --<br/>Cognition and Information Processing --<br/>Perspective Taking, Adaptation, and Coordination --<br/>Social Construction --<br/>Listening, Understanding, and Misunderstanding --<br/>Performance and Storytelling --<br/>Persuasion and Compliance Gaining --<br/>Identity as Constituted in Communication. PART IV. Forms and types of communication. Conversation, Dialogue, and Discourse --<br/>Interviewing --<br/>Public Speaking --<br/>Deliberation, Debate, and Decision Making --<br/>Conflict Management and Mediation --<br/>Visual Rhetoric --<br/>Memorials and Other Forms of Collective Memory. PART V. Key characteristics of messages. The Interplay of Verbal and Nonverbal Codes --<br/>Rhetorical Style --<br/>Genre --<br/>Dramatic Elements in Messages --<br/>Rhetorical Exigency, Strategy, and Argumentation --<br/>Social Support. PART VI. Key communication relationships. Spouses and Other Intimate Partnerships --<br/>Children, Parents, and Grandparents --<br/>Friends --<br/>Dating and Romantic Partners --<br/>Supervisors, Subordinates, and Coworkers --<br/>Social Groups, Workgroups, and Teams --<br/>Students and Teachers --<br/>Patients, Doctors, and Other Helping Relationships. PART VII. Factors affecting communication. Gender --<br/>Ethnicity --<br/>Sexual Orientation --<br/>Culture --<br/>Risk --<br/>Freedom of Expression --<br/>Globalization. PART VIII. Challenges and opportunities for communication. Ethical and Unethical Communication --<br/>Competent and Incompetent Communication --<br/>Unwanted Communication, Aggression, and Abuse --<br/>Sexual Harassment --<br/>Deception --<br/>Bias. PART IX. Media as communication. Traditional and New Media --<br/>Media Portrayals and Representations --<br/>Media Uses and Gratifications --<br/>Agenda Setting and Framing --<br/>Cultivation and Media Exposure --<br/>Virtual Reality and Presence --<br/>Computer-Mediated Communication --<br/>Group Decision Support Systems --<br/>Media Literacy. PART X. Communication as a profession. Professional Communication Practices. PART XI. Journalism. The Idea of Journalism --<br/>The Changing Nature of 'News' --<br/>Reporting, Story Development, and Editing --<br/>Investigative Journalism --<br/>Magazine and Feature Writing --<br/>Photojournalism --<br/>Broadcast Journalism --<br/>New Media Journalism --<br/>Media Law in the United States --<br/>Journalism Ethics --<br/>International Journalism --<br/>The Business of Journalism. PART XII. Public relations. History and Concepts of Public Relations --<br/>Theories and Effects of Public Relations --<br/>Public Relations Research --<br/>Ethics in Public Relations --<br/>Issues Management --<br/>Campaign Design and Management --<br/>Crisis Communication --<br/>Political Communication --<br/>International Public Relations --<br/>The Business of Public Relations. PART XIII. Advertising. History of Advertising --<br/>Research in Advertising Campaign Design --<br/>Creative Development and Copywriting in Advertising Campaigns --<br/>Media Planning for Advertising Campaigns --<br/>Integrated Marketing Communication --<br/>Social Marketing Campaigns --<br/>International Advertising --<br/>The Business of Advertising. PART XIV. Media management. --<br/>Media Economics and Ownership --<br/>Media Policy and Regulation --<br/>Radio and Television Programming --<br/>Media Convergence. |
650 ## - SUBJECT | |
Keyword | Communication |
650 ## - SUBJECT | |
Keyword | Mass media. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Eadie, William F., ed. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | General Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Accession number | Date last seen | Koha item type |
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Central Library, Sikkim University | Central Library, Sikkim University | General Book Section | 29/08/2016 | 302.2 EAD/T | P14768 | 29/08/2016 | General Books |