000 | 01424cam a2200205 i 4500 | ||
---|---|---|---|
020 | _a9780415717946 (hardback) | ||
020 | _a9780415815857 (pbk.) | ||
040 | _cCUS | ||
082 | 0 | 0 |
_a808.066302 _bFRI/W |
100 | 1 | _aFriedmann, Anthony. | |
245 | 1 | 0 |
_aWriting for visual media / _cAnthony Friedmann. |
250 | _aFourth edition. | ||
260 |
_aNew York : _bFocal Press, _c2014. |
||
300 | _axxiv, 446 pages : illustrations ; 28 cm | ||
504 | _aIncludes bibliographical references (pages 407-411) and index. | ||
505 | _aDefining the problem. Describing one medium through another -- A seven-step method for developing a creative concept -- Describing sight and sound -- The stages of script development -- Solving communication problems with visual media. Ads and PSAs: copywriting for visual media -- Corporate communications: selling, telling, training, and promoting -- Documentary and nonfiction narrative -- Entertaining with visual media. Visual story telling: dramatic structure and form -- Writing techniques for long-form scripts -- Television series, sitcoms, and soaps -- Writing for interactive and mobile media. Writing and interactive design -- Writing for interactive communications -- Writing for video games -- Writing for mobile media platforms -- Anticipating professional issues. You can get paid to do this. | ||
650 | 0 |
_aMass media _xAuthorship. |
|
650 | 0 | _aVisual communication. | |
942 | _cL2C2 | ||
999 |
_c5405 _d5405 |