| 000 | 16643cam a22002174a 4500 | ||
|---|---|---|---|
| 999 |
_c3818 _d3818 |
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| 020 | _a0240808223 | ||
| 020 | _a9780240808222 | ||
| 040 | _cCUS | ||
| 082 | 0 | 0 |
_a006.78 _bGAR/W |
| 100 | 1 | _aGarrand, Timothy | |
| 245 | 1 | 0 |
_aWriting for multimedia and the web: a practical guide to content development for interactive media/ _cTimothy Garrand |
| 250 | _a3rd ed. | ||
| 260 |
_aAmsterdam: _bElsevier Focal Press, _cc2006. |
||
| 300 |
_axxxiv, 478 p. : _bill. ; _c25 cm. + _e1 CD-ROM (4 3/4 in.) |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | _apt. I: Interactivity and the writer -- Writing for many media -- High-level design, management, and technical skills useful to the interactive writer -- The multimedia and web site production team -- Script and proposal formatting -- Key points from Part I: interactive media and the writer -- pt. II: Defining and achieving goals for informational multimedia and web sites -- Informational multimedia and web architecture -- Introduction to the informational multimedia and web site case studies -- Case study / Writing a marketing web site from proposal to documentation: Prudential Verani Realty -- Case study / Corporate web site: T. Rowe Price -- Case study / Research portal web site and the online feature story: Britannica.com and the Harlem Renaissance -- Case study / E-learning: Interactive Math and Statistics Learning -- Case study / Museum kiosk: The Nauticus Shipbuilding Company -- Case study / Training: Vital Signs -- Key points from Part II: how to write nonnarrative informational multimedia -- pt. III: Interactive multimedia narrative and linear narrative -- The elements of interactive multimedia narrative -- Introduction to the narrative multimedia case studies -- Case study / Adapting classic books to a computer game for the female audience: Nancy Drew: The Secret of the Old Clock -- Case study / Adding story to a simulation: Amped 3 -- Case study / Parallel stories narrative: The Pandora Directive -- Case study/ Worlds narrative: Dust: A Tale of the Wired West -- Case study / Immersive exhibit: The New England Economic Adventure -- Key points from Part III: how to write interactive narrative -- pt. IV: Conclusion: becoming a professional interactive writer. | ||
| 650 | 0 |
_aInteractive multimedia _xAuthorship |
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| 650 | 0 | _aWorld Wide Web | |
| 650 | 0 | _aTechnical writing | |
| 942 | _cWB16 | ||