000 | 01794cam a2200181 a 4500 | ||
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999 |
_c3648 _d3648 |
||
020 | _a9781845935887 | ||
020 | _a1845935888 | ||
040 | _cCUS | ||
082 | 0 | 0 |
_a910.68 _bMOU/S |
245 | 0 | 0 |
_aStrategic management in tourism / _cedited by Luiz Moutinho |
250 | _a2nd ed. | ||
260 |
_aWallingford, Oxfordshire : _aCambridge, MA : _bCABI, _c2011. |
||
300 |
_ax, 313 p. : _bill. ; _c25cm. |
||
504 | _aIncludes bibliographical references and index. | ||
505 | _a1 The new business environment and trends in tourism / Luiz Moutinho, Ronnie Ballantyne, and Shirley Rate 2 Futurecast applied to tourism / Luiz Moutinho, Ronnie Ballantyne, and Shirley Rate 3 The Travel and Tourism Competitiveness Index as a tool for economic development and poverty reduction / Larry Dwyer, Peter Forsyth, and Wayne Dwyer 4 Demand modelling and fuzzy time series forecasting / Stephen F. Witt [and others] 5 Consumer behaviour in tourism / Luiz Moutinho, Ronnie Ballantyne, and Shirley Rate 6 Strategic innovation in tourism business / Anne-Mette Hjalager -- The transformation of distribution channels / Enrique Bigne 7 Human empowerment, management and tourism / Jithendran Kokkranikal, Jonathan Wilson, and Paul Cronje 8 Operations management in tourism / Geoff Southern -- Financial management in tourism / James Wilson and Luiz Moutinho 9 Financial impact of tourism marketing / James Wilson and Luiz Moutinho 10 Strategic planning and performance management / Luiz Moutinho, Shirley Rate, and Ronnie Ballantyne 11 eTourism strategy / Dimitrios Buhalis 12 Process-based management in tourism / Geoff Southern 13 International strategies in tourism / Eduardo Parra-Lopez, Vanessa Yanes Estevez, and Mercedes Melchior Navarro | ||
650 | 0 |
_aTourism _xManagement |
|
942 | _cWB16 |