000			00949cam a22001694a 4500
999			_c3132 _d3132
020			_a9781845936327
040			_cCUS
082	0	0	_a910.72 _bSMI/P
100	1		_aSmith, Stephen L. J
245	1	0	_aPractical tourism research/
260			_aCambridge, Mass: _bCAB International, _c2010.
300			_aviii, 259 p. ; _c25 cm.
504			_aIncludes bibliographical references and index.
505			_aContents 01 The Nature of Tourism Research 1 02 How to Plan a Research Project 33 03 How to Design a Questionnaire 61 04 How to Select a Sample 87 05 How to Conduct Personal Interviews and Focus Groups 109 06 How to Construct and Use Indices and Scales 132 07 Metrics for Decision Making 154 08 How to Do Case Studies 185 09 How to Do Content Analysis 201 10 How to Prepare a Research Report or Presentation 221 Appendix 245 Index 251
650		0	_aTourism _xResearch _xMethodology.
942			_cWB16