000 | 00477nam a2200133Ia 4500 | ||
---|---|---|---|
999 |
_c200207 _d200207 |
||
020 | _a9789351508137 | ||
040 | _cDepartment of Social Science | ||
100 | _aJethwaney, Jaishri | ||
245 | 0 |
_aSocial sector communication in India : concepts, practices, and case studies/ _cJaishri Jethwaney |
|
260 |
_bSAGE, _c2016. |
||
505 | _a Contents -- List of Abbreviations -- Preface -- 1 Overview of Social Sector in India -- 2 Social Marketing -- 3 Corporate Social Responsibility -- 4 Advocacy, Communication, and Social Mobilization -- 5 Grassroots Communication -- 6 Planning and Executing Social Communication Campaigns: C ase Studies -- 7 Hands-on Skills in Writing and Social Media Use -- Index -- About the Author. | ||
650 | _aSocial Science | ||
856 | _uhttps://evidya.sagepub.in/library/social-sector-communication-in-india?bookId=3035&siteName=evidya | ||
942 | _cEBK |