000 03061cam a2200361 i 4500
999 _c196854
_d196854
020 _a9781138655843 (hardback)
040 _cCUS
082 0 0 _a808.06/607
_bPIC/W
100 1 _aPickering, Ian,
245 1 0 _aWriting for news media :
_bthe storyteller's craft /
_cIan Pickering.
260 _aMilton Park:
_bRoutledge,
_c2018
300 _avi, 279 pages :
_billustrations ;
_c25 cm
504 _aIncludes bibliographical references (pages 275-276) and index.
505 0 _aYou, the storygatherer -- What is news? -- Tools of the trade -- Borrow from bond -- Building a story -- The first golden rule -- The other golden rules -- Headlines, quotes and pictures -- Tackling different subjects -- Broadcast -- The non-rules of grammar.
650 0 _aJournalism
_xAuthorship.
650 0 _aStorytelling in mass media.
650 0 _aTelevision broadcasting of news
942 _cWB16