000 | 00406nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 160830s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9780765640369 | ||
040 | _cCUS | ||
082 |
_a659.111 _bKEL/A |
||
245 | 0 |
_aAdvertising account planning: Planning and managing an IMC campaign/ _cKelly, Larry D. |
|
250 | _a3rd ed. | ||
260 |
_aNew York: _bRoutledge, _c2014. |
||
300 | _a252 p. | ||
942 | _cBook | ||
999 |
_c189144 _d189144 |