000 | 00359nam a2200133Ia 4500 | ||
---|---|---|---|
008 | 160830s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9780415749114 | ||
040 | _cCUS | ||
082 |
_a658.827 _bLEE/S |
||
245 | 4 |
_aThe strategy of global branding and brande equity/ _cLee, Alvin |
|
260 |
_aNew York: _bRoutledge, _c2015. |
||
300 | _a221 p. | ||
942 | _cBook | ||
999 |
_c189105 _d189105 |