000 01370nam a2200181Ia 4500
999 _c186990
_d186990
020 _a9781845936822
040 _cCUS
082 _a394.2
_bROB/E
245 0 _aEvents management/
_cedited by Peter Robinson, Debra Wale, Geoff Dickson
260 _aUK:
_bCABI,
_c2010.
300 _a252 p
505 _aI: Introduction Part 1: Context and concepts 1: Culture and the Event Experience - Ghislaine Povey & Jo-Ansie Van Wyck 2: Developing the Event Concept - Alison Booth3: Event Networks and Supply Chains - Geoff Dickson Part 2: Event Planning & Operations Management 4: Funding. Sponsorship and Financial Management - Caroline Wiscombe 5: Delivering Live Events - Peter Robinson, Ade Oriade & Steve Gelder Part A: The Event Idea Part B: Pre-Event PlanningPart C: The Big Day!Part D: The Big Tidy-Up 6: Successful Staffing of Events - Sine Heitmann & Christine Roberts 7: Marketing Events - Debra Wale & Andrew Ridal 8: Managing a Quality Experience - Ade Oriade 9: Sustainable Events Management - Sine Heitmann & Dr. David Lorant Part 3: Critical and contemporary issues 10. Event Strategy - Crispin Dale & Dimitri Tassiopolous 11: Event Legacy - Geoff DicksonII: Conclusion
650 _aSpecial events--Planning
_920065
700 _aRobinson, Peter.
_920066
700 _a Wale,Debra
_920067
700 _aDickson,Geoff
_920068
942 _cWB16
_01