000 00433nam a2200133Ia 4500
999 _c171469
_d171469
020 _a9780805861952
040 _cCUS
082 _a362.1014
_bZOL/E
245 0 _aEmerging perspectives in health communication: meaning, culture, and power/
_cedited by Heather M. Zoller, Mohan J. Dutta
260 _aNew York:
_bRoutledge,
_c2008.
300 _aviii, 486p.
505 _aChapter 1 Theoretical foundations Interpretive, critical, and cultural approaches to health communication; Part I Popular discourse and constructions of health and healing; Introduction; Chapter 2 Let me tell you a story Narratives and narration in health communication research; Chapter 3 Supporting breastfeeding : Nursing mothers' resistance to and accommodation of medical and social discourses; Chapter 4 Communicating healing holistically: Patricia Geist-Martin, Barbara Sharf, and Natalie Jeha. Chapter 5 'You feel so responsible': Australian mothers' concepts and experiences related to promoting the health and development of their young children Chapter 6 Destigmatizing leprosy: Implications for communication theory and practice; Part II Culture in health communication; Introduction; Chapter 7 Teach-with-stories method for prenatal education: Using photonovels and a participatory approach with Latinos; Chapter 8 Ethical paradoxes in community-based participatory research. Chapter 9 Voces de Las Colonias: Dialectical tensions about control and cultural identification in Latinas' communication about cancer Chapter 10 El Poder y la Fuerza de la PasiĆ³n: Toward a model of HIV/AIDS education and service delivery from the "bottom-up"; Chapter 11 Interrogating the Radio Communication Project in Nepal: The participatory framing of colonization; Part III Medical communication; Introduction; Chapter 12 Contested streams of action Power and deference in emergency medicine. Chapter 13 Changing realities and entrenched norms in dialysis: A case study of power, knowledge, and communication in health-care delivery Chapter 14 Changing lanes and changing lives: The shifting scenes and continuity of care of a mobile health clinic; Chapter 15 The paradox of pharmaceutical empowerment: Healthology and online health public relations; Part IV Communication and health policy; Introduction; Chapter 16 Dealing drugs on the border: Power and policy in pharmaceutical reimportation debates. Chapter 17 Technologies of neoliberal governmentality: The discursive influence of global economic policies on public health Chapter 18 The paradox of "fair trade": The influence of neoliberal trade agreements on food security and health; Chapter 19 Globalization, social justice movements, and the human genome diversity debates: A case study in health activism; Part V Afterword; Chapter 20 Emerging agendas in health communication and the challenge of multiple perspectives
650 _aCommunication in public health
650 _aHealth promotion
700 _a Zoller, Heather M.
700 _a Dutta, Mohan J
942 _cWB16
_01