000 | 00365nam a2200145Ia 4500 | ||
---|---|---|---|
999 |
_c165807 _d165807 |
||
020 | _a9788174466396 | ||
040 | _cCUS | ||
082 |
_a658.81 _bKAZ/A |
||
100 | _aKazmi, S. H. H. | ||
245 | 0 |
_aAdvertising & sales promotion / _cS.H.H. Kazmi, Satish K. Batra. |
|
250 | _a3rd Ed. | ||
260 |
_aNew Delhi : _b Excel Books, _c2008. |
||
300 | _axiv, 660 pages : illustrations ; 25 cm | ||
500 | _aOther Title-Advertising and sales promotion | ||
650 | _aAdvertising. | ||
650 | _aSales promotion. | ||
942 | _cWB16 |