000 | 00651nam a2200205Ia 4500 | ||
---|---|---|---|
999 |
_c164634 _d164634 |
||
020 | _a9788131725979 | ||
040 | _cCUS | ||
082 |
_a658.8 _bLOV/S |
||
100 |
_aLovelock, Christopher _928258 |
||
245 | 0 |
_aServices marketing: remainder of title people, technology, strategy/ _cChristopher Lovelock, Jochen Wirtz and Jayanta Chatterjee. |
|
250 | _a6th ed. | ||
260 |
_aChennai: _bPearson, _c2007. |
||
300 |
_axx, 637p.; _bcharts; _c28 cm. |
||
650 |
_aService industries _919781 |
||
650 | _aMarketing. | ||
650 |
_aCustomer services. _928259 |
||
700 |
_aWirtz, Jochen _928260 |
||
700 |
_aChatterjee, Jayanta _928261 |
||
942 |
_cWB16 _02 |