000 | 00391nam a2200145Ia 4500 | ||
---|---|---|---|
999 |
_c163808 _d163808 |
||
020 | _a9780070187757 | ||
040 | _cCUS | ||
082 |
_a650 _bMUR/E |
||
100 | _aMurphy, Herta A. | ||
245 | 0 |
_aEffective business communication/ _cHerta A Murphy, Herbert W. Hildebrandt, Jane P. Thomas |
|
250 | _a7th Ed. | ||
260 |
_aNew Delhi: _bTata McGraw Hill. _c2010. |
||
300 |
_a619 p. _bill _c27 cm. |
||
504 | _aEffective Communications in Business 1. Importance and Benefits of Effective Communication Ancient Heritage for Communication Principles Life blood" of Every Organization Benefits of Effective Communication in Your Career Challenge of Communication •in the Global Market 2. Components of Communication Context Sender-Encoder Message Medium Receiver-Decoder Feedback 3. Concepts and Problems of Communication Conventions of M eaning Perceptions of Reality Values,Attitudes, and Opinions The Seven C's of Effective Communication 1. Completeness Provide All Necessary In formation Answer All Questions Asked Give Something Extra, When Desirable 2. Conciseness Eliminate Wordy Expressions Include Only Relevant Material Avoid U necessary Repetition | ||
650 | _aBusiness communication | ||
650 | _aCommunication in management | ||
650 | _aCommercial correspondence | ||
700 | _aHildebrandt, Herbert W. | ||
700 | _aThomas Jane P. | ||
942 | _cWB16 |