| 000 | 00360nam a2200133Ia 4500 | ||
|---|---|---|---|
| 999 |
_c160013 _d160013 |
||
| 020 | _a9781412909457 | ||
| 040 | _cCUS | ||
| 082 |
_a324.730973 _bTUM/P |
||
| 100 | _aTuman, Joseph S | ||
| 245 | 0 |
_aPolitical communication in American campaigns/ _cJoseph S. Tuman |
|
| 260 |
_aNew Delhi: _bSage, _c2008. |
||
| 300 | _a279 p. | ||
| 505 | _a Introduction to political communication -- The players in the process -- Campaign oratory and the communication process -- Methods for deconstructing political oratory -- Political campaign speech examples -- Introduction to political debates -- Negotiations, tactics and strategies for political debates -- Political communication and mass media -- How campaigns influence and/or control mass media. | ||
| 650 | _a Political campaigns -- United States. | ||
| 650 | _aCommunication in politics -- United States. | ||
| 650 | _aCampaign speeches -- United States. | ||
| 942 | _cWB16 | ||