000 00570nam a2200193Ia 4500
999 _c150658
_d150658
020 _a9788174465481
040 _cCUS
082 _a658.8
_bPAN/M
100 _aPanda, Tapan K.
_928265
245 0 _aMarketing management: text and cases/
_cTapan K. Panda.
250 _a2nd ed.
260 _aNew Delhi:
_bExcel Books,
_c2007.
300 _axvii, 757 p. :
_bill. ;
_c30 cm.
650 _aMarketing -- India.
_95139
650 _aMarketing -- Management.
_928266
650 _aMarketing -- Management -- Case studies.
_928267
650 _aMarketing.
942 _cWB16
_02