Global television and film: an introduction to the economics of the business/ Colin Hoskins, Stuart McFadyen, and Adam Finn.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Central Library, Sikkim University General Book Section | 791.450673 HOS/G (Browse shelf(Opens below)) | Available | P17764 |
Includes bibliographical references (p. [144]-152)and index.
1. Introduction
2. Industry and trade background and trends
3. The volume and composition of trade
4. Why does the US dominate trade?
5. Film distribution
6. The export pricing of television programmes
7. The rationale for government intervention and implications for assessing trade disputes
8. Public policy: support and protection
9. International co-production as a business strategy
10. Business issues and strategies
11. New media and new markets
Bibliography
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