Managing social media in libraries : finding collaboration, coordination and focus / Troy A. Swanson.
Material type:
TextSeries: Chandos social media seriesPublication details: Oxford : Chandos Pub., 2012Description: 1 online resource (xxiv, 169 pages) : illustrationsContent type: text Media type: computer Carrier type: online resourceISBN: 9781780633770; 1780633777Subject(s): Social media -- Management | Social media | Libraries -- Communication systems | Organizational behavior | Communication in organizations | Online social networks -- Library applications | Communication in library administration | Communication in library scienceAdditional physical formats: Print version:: Managing social media in libraries.DDC classification: 028.7 LOC classification: Z674.75.S63 | S93 2012Online resources: ScienceDirect | Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Includes bibliographical references (pages 159-163) and index.
Where have we been with social media? -- Library organizations as loosely-coupled systems -- Social media in loosely-coupled systems -- Defining a purpose -- Connecting social media tools to the organization -- Integrating with standard websites -- Leadership : big ideas do not have to be that big.
"This book is an argument for making social media fit your library. Managing Social Media in Libraries explores the developing information environment, collaboration among library organizations, and ways social media may convert the loose connections between library staff members into meaningful cooperation. The book takes librarians beyond the mechanics of using social media, and establishes a framework to move library managers and leaders toward making social media effective. The argument here is that social media in your library must make sense for your library. It is about weighing needs and resources and considering how staff members work as an organization, because this book is not really about technology at all. It is about people, interaction and engagement."--Publisher.
Print version record.
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