Events management/ edited by Peter Robinson, Debra Wale, Geoff Dickson
Material type:
TextPublication details: UK: CABI, 2010.Description: 252 pISBN: - 9781845936822
- 394.2 ROB/E
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Central Library, Sikkim University General Book Section | 394.2 ROB/E (Browse shelf(Opens below)) | Available | P42004 |
I: Introduction
Part 1: Context and concepts
1: Culture and the Event Experience - Ghislaine Povey & Jo-Ansie Van Wyck
2: Developing the Event Concept - Alison Booth3: Event Networks and Supply Chains - Geoff Dickson
Part 2: Event Planning & Operations Management
4: Funding. Sponsorship and Financial Management - Caroline Wiscombe
5: Delivering Live Events - Peter Robinson, Ade Oriade & Steve Gelder
Part A: The Event Idea
Part B: Pre-Event PlanningPart C: The Big Day!Part D: The Big Tidy-Up
6: Successful Staffing of Events - Sine Heitmann & Christine Roberts
7: Marketing Events - Debra Wale & Andrew Ridal
8: Managing a Quality Experience - Ade Oriade
9: Sustainable Events Management - Sine Heitmann & Dr. David Lorant
Part 3: Critical and contemporary issues
10. Event Strategy - Crispin Dale & Dimitri Tassiopolous
11: Event Legacy - Geoff DicksonII: Conclusion
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