Digital signage : software, networks, advertising, and displays : a primer for understanding the business /
Jimmy Schaeffler.
- Amsterdam ; Boston : Focal Press, 2008.
- xxi, 273 p. : ill. ; 23 cm.
- NAB executive technology briefings .
Includes bibliographical references and index.
9780240810416 (pbk.)
Digital signage. Digital signage--Economic aspects.