TY  - BOOK
AU  - Du Cros,Hilary
AU  - Cros,Hilary du 
AU  - Kercher,Bob Mc 
TI  - Cultural tourism
SN  - 9780415833967 
U1  - 910 
PY  - 2015///
CY  - New York
PB  - Routledge
KW  - Heritage tourism
N1  - Bob McKercher is the first author listed on the title page of the previous edition; Includes bibliographical references and index; SECTION A: Setting the context -

Defining cultural tourism 

Challenges in achieving sustainable cultural tourism 

Issues, benefits, risks and costs 

SECTION B: Cultural assets. Cultural heritage management principles and practice (with special reference to World Heritage) 

Tangible cultural heritage 

 Intangible cultural heritage and creative arts 

SECTION C: Tourism, the tourist and stakeholders. How tourism works 

The cultural tourism market: a cultural tourism typology 

Tourism attraction system, markers and gatekeepers 

SECTION D: Products. Cultural tourism products 

Assessing product potential 

Market appeal/Robusticity matrix: a site specific auditing tool 

SECTION E: Operationalization. Framework for understanding what is necessary for a successful attraction 

Applying planning and management frameworks 

Experience creation
ER  -