Travel agency management: an introductory text /
Mohinder Chand
- 2nd rev. and enl. ed.
- New Delhi: Anmol Pub., r2010.
- xi, 299 p.: ill.
Includes bibliographical references.
Introduction to travel and tourism -- Organisational structure and functions of travel agency business -- Itinerary development -- Tour packaging management -- Tour costing and pricing -- Introduction to airline ticketing -- Hotel industry: an introduction -- Travel agency marketing -- Travel trade organisations associations -- Human resource development for tourism -- Travel agency accounting -- Financial tourism vantures in India -- Public sector tourism enterprise and tour packaging business -- Cruise industry: a changing dimension in tourism