Gandhi Meets Primetime: Globalization And Nationalism In Indian Television
- Urbana: University of Illinois Press, 2006.
- x,240p.
Introduction -- From Doordarshan to Prasar Bharati: the search for autonomy in Indian television -- At home, in the world: the viewing practices of Indian television -- Between tradition and modernity: the development of an Indian community of television -- "Gandhi meet Pepsi": nationalism and electronic capitalism in Indian television -- Nikki tonight, Gandhi today: television, glocalization, and national identity -- Conclusion: is there an Indian community of television?
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Television broadcasting -- Social aspects -- India. Television broadcasting -- India. Television broadcasting. Television broadcasting -- Social aspects. India.