TY  - BOOK
AU  - McKee, Neill 
TI  - Strategic Communication in the HIV/AIDS Epidemic
SN  - 9788132101741
PY  - 2004///
CY  - New Delhi
PB  - Sage
KW  - Social Science
N1  - 	Cover; Contents; Acknowledgments; The Challenge of Combating HIV/AIDS; Strategic Communication in the Fight Against HIV/AIDS; Communication for Social and Behavioral Change; Reaching eaching Special Audiences; Communication for Health and Social Services; Selected Strategic Approaches; Present resent and Future Challenges for Communicators; Appendix: Resources to Keep Communication Specialists Updated; Bibliography; Index; About the Authors
UR  - https://evidya.sagepub.in/library/strategic-communication-in-the-hiv/aids-epidemic?bookId=3928&siteName=evidya
ER  -