TY  - BOOK
AU  - Jethwaney, Jaishri 
TI  - Social sector communication in India : concepts, practices, and case studies
SN  - 9789351508137
PY  - 2016///
PB  - SAGE
KW  - Social Science
N1  - 
Contents --
List of Abbreviations --
Preface --
1 Overview of Social Sector in India --
2 Social Marketing --
3 Corporate Social Responsibility --
4 Advocacy, Communication, and Social Mobilization --
5 Grassroots Communication --
6 Planning and Executing Social Communication Campaigns: C ase Studies --
7 Hands-on Skills in Writing and Social Media Use --
Index --
About the Author
UR  - https://evidya.sagepub.in/library/social-sector-communication-in-india?bookId=3035&siteName=evidya
ER  -