TY  - BOOK
AU  - Swaroopa, Br. Prasanna
AU  - Seeker, Spiritual 
AU  - Chandrasekhar, T. D.
TI  - Good values, great business
SN  - 9789353284565
PY  - 2019///
CY  - Thousand Oaks
PB  - SAGE
KW  - Business and Management
KW  - Business ethics
KW  - Success in business
N1  - Introduction: values are real -- The power of values -- Confusion over nomenclature -- Cake, not the icing -- Creativity and innovation -- 5 and 5 become 50 -- Path to well-being -- Embracing diversity -- Busting the myths -- Symphony, not an organization -- Building the citadel -- Walking the talk --
Personal journey -- Conclusion: an unshakeable faith in values -- Bibliography -- About the authors
UR  - https://evidya.sagepub.in/library/good-values,-great-business?bookId=4394&siteName=evidya
ER  -