Reic, lvna  <br/><br/>
Events marketing management: A consumer perspective / 
Ivna Reic 
 - New York,  Routledge:  2017. 
 - 292 p.  HB 
<br/><br/>1. About this book<br/>2. Defining the vent industry for events marketing<br/>3. Creating value: the marketing of the event experience... 
<br/><br/><label>ISBN: </label>9780415533577 
<br/><br/><label>Dewey Class. No.: </label>394.2  / REI/E