The audience studies reader / edited by Will Brooker and Deborah Jermyn. - London ; New York : Routledge, 2003. - xviii, 347 p. : ill. ; 25 cm.

Includes bibliographical references (p. [335]-344) and index.

The people's choice : how the voter makes up his mind in a presidential campaign / Mass persuasion : the social psychology of a war bond drive / Analysis of the film Don't Be a Sucker : a study in communication / Tendency systems and the effects of a movie dealing with a social problem / Culture industry reconsidered / Seduction of the innocent / The uses of literacy / Paul F. Lazarsfeld, Bernard Berelson, Hazel Gaudet -- Robert K. Merton -- Eunice Cooper, Helen Dinerman -- Charles Winick -- T.W. Adorno -- Fredric Wertham -- Richard Hoggart. The Newson Report : a case study in 'common sense' / The nationwide audience / The practice of everyday life / Understanding popular culture / 'We're here, we're queer and we're not going catalogue shopping' / Visual pleasue and narrtive cinema / Babel and Bablylon : spectatorship in American silent film / Star gazing : Hollywood cinema and female spectatorship / Martin Barker -- David Morley -- Michel de Certeau -- John Fiske -- Gregory Woods -- Laura Mulvey -- Miriam Hansen -- Jackie Stacey. Women viewing violence / 'Out of the closet and into the universe' : queers and Star Trek / Beatlemania : girls just want to have fun / Histories, fictions and Xena : Warrior Princess / Suffering and solace : the genre of pain / Inside subculture : the postmodern meaning of style / Reading the romance : women, patriarchy and popular literature / Philip Schlesinger, Rebecca Dobash, Russell Dobash, C. Kay Weaver -- Henry Jenkins -- Barbara Ehrenreich, Elizabeth Hess, Gloria Jacobs -- Sara Gwenllian-Jones -- Camille Bacon-Smith -- David Muggleton -- Janice Radway. Living room wars : rethinking audiences for a postmodern world / Feminism and youth culture / Girl talk : adolescent magazines and their readers / '"Just a book", she said...' : reconfiguring ethnography for the female readers of sexual fiction / Enlightened racism : The Cosby Show, audiences and the myth of the American dream / The export of meaning : cross-cultural readings of Dallas / Ien Ang -- Angela McRobbie -- Dawn H. Currie -- Esther Sonnet -- Sut Jhally, Justin Lewis -- Tamar Liebes and Elihu Katz. The color purple : Black women as cultural readers / Television, ethnicity and cultural change / Jacqueline Bobo -- Marie Gillespie.

9780415254342


Motion picture audiences.
Motion picture audiences--Psychology.
Television viewers.
Television viewers--Psychology.
Reading.

302.2343 / BRO/A