Naval Bajpai <br/><br/>
Marketing Research/ 

 -  Pearson, 
<br/><br/>I Introduction to Marketing Research<br/><br/>II Research Design Formulation<br/><br/>III Sources and Collection of Data<br/><br/>IV Descriptive Statistics and Data Analysis<br/><br/> V Result Presentation<br/><br/>VI Applications of Marketing Research<br/> 
<br/><br/><label>ISBN: </label>9789332544673