Events management/ 
edited by Peter Robinson, Debra Wale, Geoff Dickson 
 - UK:  CABI,  2010. 
 - 252 p 
<br/><br/>I: Introduction<br/><br/>Part 1: Context and concepts<br/><br/>1: Culture and the Event Experience - Ghislaine Povey & Jo-Ansie Van Wyck<br/><br/>2: Developing the Event Concept - Alison Booth3: Event Networks and Supply Chains - Geoff Dickson<br/><br/>Part 2: Event Planning & Operations Management<br/><br/>4: Funding. Sponsorship and Financial Management - Caroline Wiscombe<br/><br/>5: Delivering Live Events - Peter Robinson, Ade Oriade & Steve Gelder<br/><br/>Part A: The Event Idea<br/><br/>Part B: Pre-Event PlanningPart C: The Big Day!Part D: The Big Tidy-Up<br/><br/>6: Successful Staffing of Events - Sine Heitmann & Christine Roberts<br/><br/>7: Marketing Events - Debra Wale & Andrew Ridal<br/><br/>8: Managing a Quality Experience - Ade Oriade<br/><br/>9: Sustainable Events Management - Sine Heitmann & Dr. David Lorant<br/><br/>Part 3: Critical and contemporary issues <br/><br/>10. Event Strategy - Crispin Dale & Dimitri Tassiopolous<br/><br/>11: Event Legacy - Geoff DicksonII: Conclusion 
<br/><br/><label>ISBN: </label>9781845936822 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Special events--Planning	
<br/><br/><label>Dewey Class. No.: </label>394.2  / ROB/E