The future of retail banking: delivering value to global customer/
Joseph A. DiVanna.
- New York: Palgrave Macmillan, 2004.
- xiii, 178 p. : ill. ; 24 cm.
PART I: GETTING THERE: SENSING THE MARKET AND IDENTIFYING THE COMPETITIVE PROBLEM The Future of Money, Payments and Value Exchange Globalization, Mergers and Acquisitions The Advance of Technology Social Factors and Demographics
PART II: BEING THERE: WHAT DO THESE FACTORS MEAN FOR YOUR FIRM Organization, Business Processes and Skills Rethinking Lines of Business Developing Revenue Opportunities and Fee Income Branding, Channels and Customer Behavior
PART III: COMPETING THERE: DEVELOPING STRATEGIC INITIATIVES Innovating New Products and Technology Becoming Customer Intimate Operational Customer Excellence Smart Sourcing and Engaging Partners
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Banks and banking Customer services--Management Financial services industry Value Business enterprises--Finance Finance