Smith, Ron <br/><br/>
Public relations: the basics/ 

 - New York:  Routledge,  2014. 
 - ix,268 p. 
<br/><br/>1. A First Look at Public Relations 2. Public Relations in Society 3. Types of Public Relations 4. Practicing Public Relations 5. Public Relations Planning Appendix. Careers in Public Relations Index<br/> 
<br/><br/><label>ISBN: </label>0415675839 
<br/><br/><label>Dewey Class. No.: </label>659.2  / SMI/P