Bhatia, A.K.

Tourism development:principles and practice/ A.K.Bhatia - 3rd. rev. ed. - New Delhi : Sterling Publishers Pvt. Ltd., 2009. - xvi,424p. : 22cm.

Includes index.
Contains bibliography.

1.Historical dimensions
2.Emergence of modern mass tourism
3.Psychological dimensions of travel
4.Economic dimensions
5.International dimensions
6.The organisation of tourism
7.International tourism organisations
8.Tourist accomodation
9.The role of the travel agency
10.Tourism planning and development
11.Marketing for tourism
12.Marketing communication
13.Tourism in India

9788120724297


Tourism -- History
Tourism--Economical
Tourism--Social

338.4791 / BHA/T