Research methods and statistics/ 
Bein,Bernard C. 
 - Boston:  Pearson,  2012. 
 - 450 p. 
<br/><br/>1 Psychology, Science, and Life <br/>Why Are Research Methods Important Tools for Life? <br/>Creating BCnowledge  / Answering Important Questions <br/>Why We Do Research <br/>Description 4 / Explanation  / Prediction  / Control <br/>What Constitutes Scientific Knowledge? 1<br/>Science Is Objective 8 / Science Is Data Driven  / Science Is<br/>Replicable and Verifiable 9 / Science Is Public <br/>The Interaction of Science and Culture <br/>The Government's Role in Science  / Cultural Values and Science <br/>Scientific Literacy <br/>Science and Pseudoscience / Warning Signs of Bogus<br/>Science 15 / Junk Science IS<br/>Chapter Summary <br/>Key Terms <br/>Chapter Review Questions <br/>Part II: The First Steps in Conducting Research<br/>2 Ethics in Research <br/>Unethical Research Practices—Past and Present <br/>Ethical Problems in the Early Years of the Twentieth Century  / Ethics<br/>and Plagiarism  / Current Examples of Unethical Research <br/>Ethical Guidelines Created by the American Psychological Association <br/>Aspirational Goals and Enforc cable Rules  / Ethical Standards as They<br/>Affect You <br/>Legal Requirements and Ethics in Research <br/>Institutional Review Boards <br/>The Importance of Social Context in Deciding on Ethics in Research <br/>Stanley Milgram's Research Project on Obedience  / The Ethical<br/>Issues  / The Social Context <br/>What You Need to Do if Your Research Involves Deception <br/>Some Research Requires Deception  / The Effects of Debriefing<br/>on Research <br/>Ethical Issues in Special Circumstances <br/>Ethics in Cross-Cultural Research  / Ethics in Internet<br/>Research  / Ethics in Animal Research <br/>Chapter Summary <br/>Key Terms <br/>Chapter Review Questions <br/>3 Planning Research: Generating a Question <br/>Where Research Ideas Begin: Everyday Observations<br/>and Systematic Research <br/>Informal and Formal Sources of Ideas  / The Effect of Theory <br/>How Can You Develop Research Ideas? <br/>Generating Researeh Hypotheses <br/>The Virtual Laboratory: Research on the Internet <br/>Internet Research 61 / Respondent Motivation  / Advantages<br/>to Web-Based Research 64 / Potential Problems with Web-Based<br/>Research 65 / The Future of the Internet m Psychology <br/>Checking on Research: The Role of Replication <br/>Don't Reinvent the Wheel: Reviewing the Literature <br/>What Is a Literature Review?  / The Effect of Peer Review<br/>on the Research Literature <br/>How to Conduct a Literature Review <br/>Electronic Databases / Starting Your Search  / Different<br/>Sources of Information <br/>How to Read a Journal Article <br/>Understanding the Format of a Research Paper <br/>Chapter Summary <br/>Key Terms <br/>Chapter Review Questions <br/>Practical Issues in Planning Your Research <br/>Practical Questions in Planning Research <br/>Different JVays ofStudying Behavior <br/>Measuring Complex Concepts  / The Importance of Culture and Context<br/>in Defining Variables / Carrying Out a Literature Search <br/>Conducting Your Study <br/>Determining the Research Setting  / Approaches to Psychological<br/>Research 88 / Selecting Research Materials and Procedures 90 / Why<br/>Methodology Is Important <br/>Choosing Your Participants or Subjects <br/>The Nature of Your Participants 94 / Deciding How Many Participants<br/>to Include <br/>Can Rats, Mice, and Fish Help Us Understand Humans? <br/>Probability Sampling <br/>Simple Random Sampling  / Systematic Sampling / Stratified<br/>Random Sampling  / Cluster Sampling <br/>Nonprobability Sampling <br/>Convenience Sampling  / Quota Sampling  / Purposive<br/>(Judgmental) Sampling  / Chain-Referral Sampling <br/>Chapter Summary <br/>Key Terms <br/>Chapter Review Questions <br/>Organizing Data with Descriptive Statistics <br/>Using Statistics to Describe Results <br/>Descriptive Statistics <br/>Scales of Measurement / Measures of Central<br/>Tendency 109 / Distributions of Scores  / Measures<br/>of Variability 113 / Summarizing Data <br/>Computer Analysis Using SPSS <br/>Generating Descriptive Statistics / Illustrating Descriptive<br/>Statistics <br/>Chapter Summary <br/>Key Terms <br/>Chapter Review Questions <br/>6 Conducting an Experiment: General Principles <br/>Choosing a Methodology: The Practicalities of Research <br/>Determining the Causes of Behavior <br/>Trying to Determine Causation in Research  / Requirements for<br/>Cause-Effect Relationships/ Internal and External Validity <br/>The Logic ofExperimental Manipulation <br/>Experimental Control<br/>Threats to Internal Validity / Lack of Control in Experimental<br/>Research: Extraneous Variables and Confounds <br/>Experimenter Effects <br/>Participant Effects <br/>The Hawthorne Effect<br/>Interaction Effects Between Experimenters and Participants 144<br/>Biosocial and Psychosocial Effects 144<br/>Realism in Research 144<br/>Chapter Summary 145<br/>Key Terms 146<br/>Chapter Review Questions 146<br/>7 Basic Inferential Statistics 149<br/>Probability 150<br/>Hypothesis Testing 151<br/>Decisions in Statistical Hypothesis Testing 153 / Normal<br/>Distribution 156 / Sampling Distributions 157 /<br/>Single Sample z Test 162 / Steps in Hypothesis Testing 164 /<br/>Single Sample / Test 166<br/>Computer A n alysis Using SPSS 171<br/>Chapter Summary 173<br/>Key Terms 173<br/>Chapter Review Questions 174<br/>8 Looking for Differences Between Two Treatments 177<br/>Statistical Testing for Two Independent Groups 178<br/>Stating the Hypothesis 179 / Significance Testing 180 / Confidence<br/>Intervals 185<br/>Statistical Testing for Related and Repeated Measures 187<br/>Stating the Hypothesis 187 / Significance Testing 188 /<br/>Confidence Intervals 190 / Advantages of Repeated Measures<br/>Designs 192 / Limitations of Repeated Measures Designs 195<br/>Computer Analysis Using SPSS 196<br/>Independent Samples t Test 196 / Related Samples t Test 197<br/>Chapter Summary 199<br/>Key Terms 200<br/>Chapter Review Questions 200<br/>9 Looking for Differences Among Multiple Treatments 203<br/>Statistical Testing for Multiple Treatments 204<br/>Statistical Testing for Multiple Groups 205<br/>Stating the Hypothesis 205 / Significance Testing 207 / Post<br/>Hoc Analyses 214 / Effect Size 217 / Computer Analysis Using<br/>SPSS 217<br/>Statistical Testing for Repeated Measures 220<br/>Stating the Hypothesis 221 / Significance Testing 222 / Post<br/>Hoc Analyses 227 / Effect Size 227 / Computer Analysis Using<br/>SPSS 228<br/>Chapter Summary 231<br/>Key Terms 232<br/>Chapter Review Questions 232<br/>10 Multiple Independent Variables: Factorial Designs 235<br/>Factorial ANOVA 236<br/>Stating the Hypotheses 237 / Partitioning Variance 238<br/>Calculating the Factorial ANOVA 239<br/>TOTAL Variance 239 / TREATMENT Variance 240 / ERROR<br/>Variance 245 / F Statistics 247 / Determining Significance<br/>248 / Post Hoc Analyses 250 / Effect Size 251<br/>Computer Analysis Using SPSS 252<br/>Chapter Summary 254<br/>Key Terms 254<br/>Chapter Review Questions 254<br/>Part IV: Correlational and Nonexperimental Research 257<br/>11 Principles of Survey Research 257<br/>Surveys: Answering Diverse Questions 258<br/>Census Versus Sample 259 / Accuracy of Survey Results 260<br/>Anonymity and Confidentiality in Survey Research 261<br/>Selecting Your Methodology 263<br/>Question Types 264 / Question Content 264<br/>Response Bias 270<br/>Studying Sensitive Issues 271 / Social Desirability 272 /<br/>Acquiescence 273 / Satisficing Versus Optimizing 273 / Minimizing<br/>the Occurrence of Satisficing 275<br/>Sampling Issues 275<br/>Finding Hidden Populations 276<br/>Chapter Summary 277<br/>Key Terms 111<br/>Chapter Review Questions 278<br/>12 Correlation, Regression, and Non-Parametric Tests 281<br/>Correlational Studies 282<br/>Correlational Analyses 282<br/>Traditional Correlation Tests 283 / Pearson's r 284<br/>Regression 291<br/>Multiple Regression 293<br/>Chi-Square Goodness of Fit 295<br/>Chi-Square Test of Independence 298<br/>Strength of Association 300<br/>Computer Analysis Using SPSS 301<br/>Correlation 301 / Regression 302 / Chi-Square 302<br/>Chapter Summary 306<br/>Key Terms 306<br/>Chapter Review Questions 307<br/>13 Research in Depth: Longitudinal and Single-Case<br/>Studies 311<br/>Longitudinal Research 312<br/>Common Themes in Longitudinal Research 312 / Cross-Sectional Versus<br/>Longitudinal Research 313<br/>Varieties of Longitudinal Research 314<br/>Trend Studies 314 / Cohort Studies 316 / Cohort Sequential<br/>Studies 317 / Panel Studies 318<br/>Issues in Longitudinal Designs 320<br/>Retrospective and Prospective Studies 320 / Attrition 321<br/>Single-Subject Experimentation 324<br/>Experimental Analysis of Behavior 325<br/>Methods of Single-Case Designs 325<br/>Withdrawal Designs 325 / Single-Subject Randomized Controlled<br/>Trials 326 / Strengths of Single-Participant Designs 326 /<br/>Weaknesses of Single-Participant Designs 327 / Misunderstandings<br/>About Single-Case Research 327<br/>Case Studies 328<br/>A Case Study with Experimental Manipulations: Tasting Pointed Chickens<br/>and Seeing Colored Numbers 329<br/>Chapter Summary 330<br/>Key Terms 330<br/>Chapter Review Questions 331<br/>Part V: Culture and Research 333<br/>14 People Are Different: Considering Cultural and Individual<br/>Differences in Research 333<br/>Different Cultural Perspectives 335<br/>What Is Culture? 335<br/>Defining an Individual's Culture, Ethnicity, and Race 336<br/>Criteria for Inclusion in a Group 337 / Social Issues and Cultural<br/>Research 338<br/>Cross-Cultural Concepts in Psychology 339<br/>Are Psychological Constructs Universal? 339 / Issues in Cross-Cultural<br/>Research 341<br/>Is There a Biological Basis for Race? <br/>The Criteria for Race 342 / Current Biological Insights Regarding<br/>Race 343 / Historical Error 343 / Current Controversies <br/>Practical Issues in Cultural Research <br/>Lack of Appropriate Training Among Researchers <br/>Why the Concepts of Culture and Ethnicity Are Essential in Research <br/>Differences Due to Language and Thought Processes 346 / Differences<br/>in Simple and Complex Behaviors  / Is Culture-Free Theory Really<br/>Free of Culture?  / Similarities and Differences within the Same<br/>Culture <br/>Cultural Factors in Mental Health Research <br/>Content Validity 349 / Translation Problems  / Cross-Cultural<br/>Norms 351 / Cross-Cultural Diagnoses <br/>Sex and Gender: Do Men and Women Come from Different Cultures? <br/>Stereotypes and Gender-Related Performance <br/>Chapter Summary <br/>Key Terms<br/>Chapter Review Questions <br/>Appendix A Writing a Research Report <br/>Appendix B Developing an Oral Presentation <br/>Appendix C Creating a Poster <br/>Appendix D Answers to Chapter Review Questions <br/>Appendix E Statistical Tables  
<br/><br/><label>ISBN: </label>9780205624096 
<br/><br/><label>Dewey Class. No.: </label>150.721  / BEI/R