Emarketing excellence/ planning and optimizing your marketing Chaffey,Dave - 1st.ed. - London: Routledge, 2001. - 613

1 Introduction to E-Marketing --
2 ReMix --
3 E-Models --
4 E-Customers --
5 Social Media Marketing --
6 Site Design --
7 Traffic Building --
8 E-CRM --
9 Managing Digital Marketing --
10 E-Planning.

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