Saloner, Garth <br/><br/>
Strategic, Management/ 
Garth Saloner ; Andrea Shepard and Joel Podolny. 
 - Delhi:  Wiley-India,  2001. 
 - 442 p. 
<br/><br/><label>ISBN: </label>9788126515684 
<br/><br/><label>Dewey Class. No.: </label>658.4012  / SAL/S