TY  - BOOK
AU  -  Zoller, Heather M.
AU  -  Dutta, Mohan J
TI  - Emerging perspectives in health communication: meaning, culture, and power
SN  - 9780805861952
U1  - 362.1014 
PY  - 2008///
CY  - New York
PB  - Routledge
KW  - Communication in public health
KW  - Health promotion	
N1  - Chapter 1 Theoretical foundations Interpretive, critical, and cultural approaches to health communication; Part I Popular discourse and constructions of health and healing; Introduction; 
Chapter 2 Let me tell you a story Narratives and narration in health communication research; 
Chapter 3 Supporting breastfeeding : Nursing mothers' resistance to and accommodation of medical and social discourses; Chapter 4 Communicating healing holistically: Patricia Geist-Martin, Barbara Sharf, and Natalie Jeha.
 Chapter 5 'You feel so responsible': Australian mothers' concepts and experiences related to promoting the health and development of their young children
Chapter 6 Destigmatizing leprosy: Implications for communication theory and practice; Part II Culture in health communication; Introduction; 
Chapter 7 Teach-with-stories method for prenatal education: Using photonovels and a participatory approach with Latinos; Chapter 8 Ethical paradoxes in community-based participatory research.
 Chapter 9 Voces de Las Colonias: Dialectical tensions about control and cultural identification in Latinas' communication about cancer
Chapter 10 El Poder y la Fuerza de la Pasión: Toward a model of HIV/AIDS education and service delivery from the "bottom-up"; 
Chapter 11 Interrogating the Radio Communication Project in Nepal: The participatory framing of colonization; Part III Medical communication; Introduction; 
Chapter 12 Contested streams of action Power and deference in emergency medicine.
Chapter 13 Changing realities and entrenched norms in dialysis: A case study of power, knowledge, and communication in health-care delivery
Chapter 14 Changing lanes and changing lives: The shifting scenes and continuity of care of a mobile health clinic; 
Chapter 15 The paradox of pharmaceutical empowerment: Healthology and online health public relations; Part IV Communication and health policy; Introduction; 
Chapter 16 Dealing drugs on the border: Power and policy in pharmaceutical reimportation debates. 
Chapter 17 Technologies of neoliberal governmentality: The discursive influence of global economic policies on public health
Chapter 18 The paradox of "fair trade": The influence of neoliberal trade agreements on food security and health; Chapter 19 Globalization, social justice movements, and the human genome diversity debates: A case study in health activism; Part V Afterword; Chapter 20 Emerging agendas in health communication and the challenge of multiple perspectives
ER  -