Sales management : decision, strategy and cases / by Richard R. Still, Edward W. Cundiff and Norman A.P. Govani. - 5 th Ed. - New Delhi: Pearson Education India (Common), 2007. - xvi, 635 pages : illustrations ISBN: 8131710890 Subjects--Topical Terms: Sales management. Dewey Class. No.: 658.81 / STI/S