The market makers: how retailers are reshaping the global economy/
edited by Gary G. Hamilton, Misha Petrovic, and Benjamin Senauer.
- Oxford ; New York : Oxford University Press, c2011.
- xv, 364 p. : ill. ; 24 cm.
Includes bibliographical references (p. [311]-350) and index.
PART I. THE MARKET MAKERS: A GENERAL PERSPECTIVE ; 1. Retailers as Market Makers ; 2. Technology and Public Policy: The Preconditions for the Retail Revolution ;
PART II. MAKING CONSUMER MARKETS ; 3. U.S. Retailing and Its Global Diffusion ; 4. Globalization of European Retailing ; 5. Online Retailers as Market Makers ;
PART III. MAKING SUPPLIER MARKETS ; 6. Supplier Markets and the Asian Miracle ; 7. Global Logistics, Global Labor ; 8. Making the Global Supply-Base ; 9. Transnational Contractors in East Asia ;
PART IV. INDUSTRIES AND MARKET MAKING ; 10. The Global Spread of Modern Food Retailing ; 11. Market Making in the Personal Computer Industry